JC CrossACE CPT, Master Trainer, Marine Corps Officer, Older Adult Fitness Specialist, FallProof Balance and Mobility Specialist, Best of Minneapolis Personal Trainer Award
I wish I could say personal training was a lifelong pursuit. In fact, I stumbled upon it in the midst of a real low point.
After serving as the Executive Director of an international non-profit and helping develop leaders in multiple countries, I followed a crazy childhood passion to join the US Marine Corps – which I did, as an officer. It didn’t take long to see an entrepreneurial spirit and a vigor for effectiveness wasn’t in high demand in the Corps. So after a short stint, I jumped back into civilian life with a resume from a non-profit and a military branch – not exactly primed for the corporate world. Thankfully, that wasn’t what I wanted anyway. And an offer from a fitness manager and fellow Marine put me on a path I would soon come to love.
My long personal history with fitness paved the way for quick results. My training in coaching and behavior change also paid off. And I soon focused my entire passion on creating success for my clients. After rising as one of the top trainers in the state of Colorado, I decided to launch my own business.
Now with over twenty years of personal and professional fitness experience from a variety of backgrounds, I help clients achieve their goals through mastery of their bodies and minds. Because of my skill in coaching, one of my clients asked me to serve with his consulting company. For many years, I traveled to over 20 states coaching sales managers and directors for several of the world’s largest companies. The results spoke for themselves when one division of a Fortune 50 company shot up from dead last to second best in terms of sales and customer retention.
While in the gym, I specialize in fat loss and lean muscle gain. I have tested all of my own advice, competing and placing at the top of numerous physique competitions
As a performance coach, I blend the latest research from psychology, neuroscience, and human performance into an achievement framework. I continually look for ways to help high achievers identify their most valuable activities and over deliver everyday.
One act of desperation changed the course of Amy’s life.
In the midst of pursuing her bachelor’s degree in Education, she faced another challenge. Her teenage years had left a painful scar she wanted to heal. Gaining a dreaded sixty pounds of fat in high school had eroded her confidence. She worked hard to drop half the weight, but her best efforts to lose it all failed. Instead of giving up, she made the commitment to uncover the root cause.
Capitalizing on her emphasis in Integrated Sciences, she dove deeper into how the human body functions. Despite the increase in knowledge, her feelings of failure and isolation finally pushed her to seek professional help.
With assistance from a dietitian and a new workout regimen, Amy finally shed her fat and insecurity. The experience marked her.
“I learned how to lose fat and maintain it. Not only that, I learned how to build muscle while burning fat. I learned how to fuel my body correctly.”
Amy also discovered a passion to help others do the same. Today she coaches clients on how to take control of their lives. Her strength lies in her intense love of knowledge and her skill in helping people change behavior to achieve the results they want.
“I lost 120 lbs. with his help, and for the first time in over 10 years, I was under 200 lbs. I can say with honesty that JC has been one of the most positive role models and inspirations in my life. I don’t think you could go wrong working with JC.”
Alex Boyd, Young Professional
“Out of all the trainers I looked into, JC was the only one who was knowledgeable about diastasis recti. JC trained me into fixing my condition without the need of surgery. I am forever grateful to him for this.”
Chammy Choe, Fulltime Wife and Mom
“Training with JC was certainly one of the best things I have ever done! His intelligence and experience combined with intuition and creativity helped me to reach and even exceed my goal.”
Mary Coit, Small Biz Administrator
“In my time with JC I increased in strength in all areas, I dropped my body fat from 15% to 3.7%, I took first place in one of my competitions and was in the top 10 for models overall (out of about 100)! If you are motivated and committed to getting the results you want, JC can get you there. Call him, its worth the free consultation. You won’t regret it!”
Brian Schmitz, Model, Developer
“I have shed 10% body fat and reached my weight loss goal! I have lost a total of 75 pounds over the past 14 months. My BMI is below the original target set when I first started training with JC. And, with his strong encouragement (and detailed preparation), I ran my first 5K.”
Mike Beck, Mortgage Broker
“JC is amazing to work with and gets results! I have dropped a lot of weight, gained a lot of muscle, and am very happy with the work JC does; he is a life saver…literally!”
John Darland, Professor and Dean
“I sleep and eat better and am more productive at work. I have been able to stop taking some of my medications and reduce the dosage of others. I am healthier and stronger, and in the best physical shape of my life. My weight is the lowest it has been in 20 years.”
Brian Ruschmeier, Database Administrator
LOCAL OR NOT, LET’S TALK ABOUT YOUR GOALS
Tell me what brought you here, and I’ll help get you started fast – even if we don’t end up training. Local to the Minneapolis area? I offer a complimentary consultation. I’ll do whatever I can to help you succeed.